York Jewellers Website & Content Marketing
Commencing our relationship in 2018 we can happily say there's been nothing but positive results from both our eCommerce solution(s) to content marketing efforts.
Online Jewellery Shopping Cart
Taking the time to understand the internal Point-Of-Sale requirements and back of house administration, MeMedia chose Shopify as the eCommerce solution provider for York.
Mobile/SEO Friendly
With Google using mobile first indexing and user website traffic being predominantly mobile, it is always imperative to develop websites which are multi-device friendly.
Anti-Fraud Checkout
Our initial challenge was to craft a website structure that would lead visitors on a journey (albeit a direct one) to purchase the park’s tickets and encounters. We implemented a design with the perfect marketing funnel to easily accommodate the inbound streams of website traffic and gently drive them towards conversion.
Video Production Sydney & Blue Mountains
WeComm conceived the Perfect Proposal campaign as a competition to help the busy groom-to-be organise a never to be forgotten weekend away. This MAFS (Married At First Sight) inspired production was shot with helicopter flights over the Sydney Harbour Bridge and on location at The Fairmont Resort, Blue Mountains.
PROACTIVE Marketing Strategy
Proven PROACTIVE Content Marketing methodology was once again put to the test to produce the York Jewellers marketing strategy. With outstanding research particular to the luxury retail market York's rebranding was born and built on purpose
Bus Advertising
Advertising which interrupts people during their downtime has been proven to be an effective supporting advertising method for York Jewellers.
Point Of Sale (POS) Print Design
Proven PROACTIVE Content Marketing methodology was once again put to the test to produce the York Jewellers marketing strategy. With outstanding research particular to the luxury retail market York's rebranding was born and built on purpose
Infographics
Infographics were used to engage current and potential clients, informing them of key concepts in an easily understood and amusing format. This helped draw attention to both York's social media channels, and it's own website.
Print Advertising
Print advertising has been used to great effect, drawing interest to York from the wider Penrith community through placements in local publications, in-store collateral, and included QR codes.
WeComm has been heavily involved in all aspects of implementing print advertising for York, including planning strategies, designing images, developing terms and conditions, establishing corresponding digital assets, and liaising with print companies.
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